BUSINESS INTELLIGENCE (BI)

Real-Time Business Intelligence Dashboards That Power Data-Driven Decisions

ValDatum designs and delivers enterprise-grade BI dashboards that give leadership, finance, operations, and department heads a unified, real-time view of performance. From KPI automation to executive scorecards, we transform fragmented spreadsheets into actionable insights powered by modern BI tools like Power BI, Tableau, and our custom ValDatum BI Engine.

Included in BI Services

  • Executive dashboards (CEO/CFO)
  • Department-level reporting
  • Finance & operational KPIs
  • Sales, CRM & revenue analytics
  • Power BI & Tableau dashboard builds
  • Automated ETL & refresh schedules

Why Business Intelligence Matters

Companies today operate in complex environments where decisions require accurate, timely, and granular information β€” but most teams rely on slow, manual, error-prone spreadsheets.

Without BI dashboards:

  • Executives lack real-time visibility into business performance
  • Operations teams cannot track bottlenecks quickly
  • Finance teams spend hours compiling data manually
  • Sales teams operate without clear performance metrics
  • Leaders make decisions with incomplete data

ValDatum solves this with centralized BI dashboards powered by clean, automated data pipelines.

Core Business Intelligence Services

1. Executive Dashboards (CEO/CFO)

High-level dashboards designed for strategic decision-making across the entire organization.

  • Revenue, margins, cashflow KPIs
  • Financial & operational KPIs
  • Forecast vs actual performance
  • Trend & variance insights

2. Finance & Accounting Dashboards

Dashboards supporting financial reporting, accounting control, and FP&A functions.

  • P&L, Balance Sheet, Cashflow visualizations
  • Month-end close progress
  • Reconciliation dashboards
  • Budget vs actuals

3. Sales, CRM & Revenue Dashboards

Dashboards integrated with CRM & billing systems.

  • Pipeline & conversions
  • Bookings, billings & recognized revenue
  • Sales rep performance
  • Customer cohort analytics

4. Operational Dashboards

Operational visibility for processes, teams, and workflows.

  • Utilization & productivity
  • Cycle time analysis
  • Service delivery dashboards
  • Quality & defect tracking

5. SaaS & Subscription Dashboards

Metrics designed for recurring revenue businesses.

  • ARR, MRR, churn & retention
  • LTV/CAC, cohorts, payback period
  • New, expansion & contraction revenue
  • Gross margin & cost analytics

6. HR, People & Workforce Analytics

People dashboards that support performance visibility and capacity planning.

  • Headcount & hiring metrics
  • Utilization & productivity
  • Attrition trending
  • Cost per hire & staffing forecasts

Types of Dashboards We Build

Every dashboard is custom-designed based on data sources, KPIs, workflows, and industry needs.

CEO Dashboard

High-level KPIs, trends, forecasting.

CFO Dashboard

Financial, margin, cashflow, profitability.

Sales Dashboard

Pipeline, conversions, revenue analytics.

SaaS Metrics Dashboard

ARR, MRR, churn, cohorts, LTV/CAC.

Operations Dashboard

Processes, cycle time, productivity.

Marketing Dashboard

Leads, CPL, attribution, ROAS.

The Engine Behind BI β€” Data Pipelines & ETL

BI dashboards are only as good as the data behind them. ValDatum builds robust data engineering pipelines to ensure dashboards refresh accurately, consistently, and with complete data integrity.

Spark ETL
Airflow Scheduling
Delta Lake Storage
SQL Data Warehouses
Power BI Gateway

Deliverables β€” What You Receive

Executive Dashboard Suite

CEO & CFO dashboards with KPIs.

Department-Level Dashboards

Ops, Sales, Finance, Marketing & HR.

BI Data Model

Semantic layers, KPIs, measures, hierarchies.

Automated Refresh Framework

ETL pipelines + BI refresh automation.

KPI Dictionary

Standard definitions for accurate reporting.

Case Studies

SaaS Company β€” CFO BI Suite in 4 Weeks

The company needed real-time revenue, cash flow, and margin visibility. ValDatum replaced spreadsheet consolidation with automated data models and dashboards.

  • Gross margin visibility increased by 26%
  • Manual reporting time reduced by 90%
  • Board meetings moved to dashboard-first format

E-commerce Firm β€” Real-Time Operations Dashboards

Built logistics, warehouse, and delivery dashboards with real-time SKU tracking.

  • Order processing efficiency improved by 21%
  • Operational bottlenecks flagged instantly
  • Integrated with Power BI + Airflow refresh

Pricing Models

Dashboard Suite Package

Best for companies building 3–5 dashboards.

BI + Data Pipeline Bundle

Best for integrated BI + ETL setup.

Managed BI Retainer

Ongoing dashboard optimization & support.

Frequently Asked Questions

Do dashboards update automatically?

Yes β€” via ETL pipelines, scheduled refreshes, and BI gateways.

Can you integrate multiple data sources?

Yes β€” ERP, CRM, HRIS, billing, databases, warehouses, SaaS tools.

Do you build custom BI models?

Yes β€” semantic models, KPIs, measures, hierarchies, relationships.

Ready to Build Executive-Grade Dashboards?

Connect with ValDatum’s BI specialists to build dashboards that power daily decisions across finance, sales, operations, and leadership.

Email Us